Why crisis response can’t save bad decisions

Posted on by CIPR Crisis Comms
Storm-lashed medieval stone castle on a cliff edge with lightning striking over a turbulent sea, a large breach in the outer wall, guards standing on the battlements, and a vertical banner reading “Crisis Response” hanging from a tower, symbolising leadership under pressure and reputational risk.

The effectiveness of crisis communications is rooted in proactive preparedness rather than reactive response. Organisations must integrate communications teams into decision-making processes before crises arise. By building reputations and relationships over time, they can better withstand challenges. Success in crises depends on prior investments in integrity and stakeholder trust.

ARE WE WELL-PLACED TO BE THE SO-CALLED “ETHICAL GUARDIAN”?

Posted on by CIPR Crisis Comms

Jaquie L’Etang’s paper “The myth of the ‘ethical guardian’: An examination of its origins, potency and illusions” will be 20 years old this coming year.  It is as relevant today as it ever was, and I thank Dr Heather Yaxley for reminding me of it at our recent webinar entitled Ethics – How to Work Out the Right Thing To … Continue reading ARE WE WELL-PLACED TO BE THE SO-CALLED “ETHICAL GUARDIAN”?